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TOP marketing CAMPAIGNS

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Developed thematic creative strategies to generate brand awareness ahead of the release of Universal Pictures' film, Jurassic World Dominion. Highlights include:

National TV shows takeover

In-studio talent interviews

In-person and virtual junkets

Experiential events

Community initiatives 

Promo items mailers

Results:

+300M impressions

#1 at Box Office on Opening Weekend

Worldwide Box Office +$1Billion

Hospitality & travel campaigns

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writing samples

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women of alpfa

Event planning and campaign development to elevate its mission across social media.

Women of ALPFA

Brainstormed and planned a successful campaign to create brand awareness and loyalty among Cheetos’ target audience, families.

Developed a social media contest in which participants had to post a photo of a letter for Chester using the hashtag  and explaining why would they want to celebrate their birthday with Chester. After a week the winner was announced and had birthday party hosted by Cheetos with the character, a piñata, a cake and product.

Results: Improve brand sentiment and consumer

engagement with Cheetos.

"Mi cumple con chester" campaign

Mi Cumple con Chester

media management

Media

Interview with Univision Orlando on behalf of the Association of Latino Professionals for America

Brand design, social media management, and website development.

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Developed a personal travel blog with industry tips and news in Florida, USA. 

BRAND DESIGN AND ONLINE PRESENCE

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©2020 BY TIANY A. SOUSA GARNICA

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